This time we’ve selected 4 video tutorials from WordPress.tv that demonstrate some of the advanced possibilities of the WordPress Admin interface. You can customize your WordPress Admin to better suit your particular needs, and learn about advanced features that can save you lots of time managing your blog.
1. An Introduction to the WordPress Dashboard
The WordPress Dashboard is often the first thing you see after successfully logging in to your Admin account. It contains useful information about WordPress and your site, a “quick-post” form, and is quite customizable.
Here is a selection of video tutorials from WordPress.tv for more advanced but common tasks you might encounter in managing your WordPress site.
1. How to add new categories or edit/delete existing ones
As your site grows, you may find you need more categories to organize your content and make sure important posts remain accessible for longer. You can also go back and edit existing categories, though you might want to avoid changing the “slug” on any older categories to ensure that your URLs don’t get altered.
WordPress is a very versatile CMS with lots of features, but it’s also very user friendly.
Most WordPress content is in the form of posts which are presented chronologically by default, and can be further organized into categories. A WordPress site can also have static pages which are like posts, but are not part of the timeline of posts.
Content management in WordPress consists mainly of adding and editing posts or pages. We’ve selected an introductory set of videos from WordPress.tv to get you through most of the essential aspects of posting content on your WordPress site.
Diaspora is an open source and distributed social network. This means that user generated content doesn’t reside on central servers owned by a company, and thus users retain full ownership of and control over all their content. It’s described as a privacy-aware, personally controlled social network.
One of the main purposes of Diaspora is to provide an alternative to Facebook and Twitter that is completely transparent in its handling of user’s information and where privacy is taken seriously.
Here is a 3 part video tutorial to help you get started with Diaspora.
Often, if you Rewteet someone’s tweets a few times, they will notice, and eventually reciprocate. Try Retweeting a few people whose accounts have more followers than yours. If they Retweet you in return you’ll gain followers from the extra exposure. More followers = greater chance of being Retweeted.
–Include Links in your tweets
Science has proven that including links leads to Retweets. Observe this inforgraphic prepared by social media scientist Dan Zarella.
There are over 750 million active Facebook users worldwide, at this point Facebook’s dominance of the social media sphere is undisputed, and cannot be ignored. While a Facebook business page is no substitute for a website, it is still an essential piece of any online campaign, and your customers will expect you to have one. Luckily, it isn’t difficult at all to setup a Facebook business page, even for a social media novice.
Follow these steps to create a Facebook page for your business
- Log into your Facebook account, then click “Create Page” in the upper right hand corner.
- Select a category for your business from the following options: Local Business or Place/ Company, Organization or Institution/ Brand or Product/ Artist, Band or Public Figure / Entertainment/ Cause or Community.
- After you’ve selected a category for your business, a form will appear. Fill in the name, address and phone number of your business and ‘agree’ to Facebook Pages Terms. Then click “Get Started.”
You will now have your own Facebook Business page which you can update and use to interact with your customers. If you had any trouble with your setup, watch this quick tutorial which outlines the process.
in our next feature on facebook we will outline…
How to customize your Facebook landing page
When your timeline is cluttered with hundreds of tweets a minute, how do you cut through the noise to identify your target audience and maintain meaningful interaction, which is the cornerstone of any effective twitter campaign, even as that audience becomes much too large to micro-manage?